Wednesday, April 13, 2011
28 Million Dollar Debt Could Increase Sharper Image's Image
Sharper Image, a former electronics company, went bankrupt in 2008. It was sold to a group of investors and now goes by TSIC Inc. However, the "Sharper Image" brand is still being marketed. Sharper Image is now trying to get a bankruptcy court to allow them to spend $60,000 in marketing fees to find its former gift card holders. After a law suit by one of them, they want to reimburse the customers with up to $2,245. A lot of customers have probably given up on getting their money back, and this might be a nice surprise. It will probably give Sharper Image really good publicity, and any product that still uses the Sharper Image brand could possibly benefit. It could also give consumers more money to spend on other products.